What do we look for in a retail store?
While visiting New York last summer, we checked out many of the hip and lit new joints the city had to offer. But one such place is KITH, that really stood out. In their own words, " KITH operates on two planes - a multifunctional lifestyle brand for both men and women, and a progressive retail establishment". They "push the boundaries to deliver customers a completely unique experience".
They offer an wide array of premium products, including their own in-house label and a curated selection of multi-brand apparel and footwear. Their stores also carry special "treats", with a full menu featuring ice creams, milkshakes and cereals. This in itself completely transforms the retail experience.
So if you are in town, do visit. And let us know what you think. We cant wait for KITH to open a Dubai branch.
We love this minimalist and distinct approach to this cover. Hardly ever seen a cover like this, a face which is put sideways and the focus is on the miniature story. Derived from the idea of the Giant, we really think this cover stands out from the clutter of many of the magazines.
New Campaign for Bloomingdales is seen out on outdoors, indoors and on digital media. Shot in Seychelle's beautiful island Praslin, the campaign features some key prints the brand has to offer this year. The campaign features an absolutely fun film that is co directed with Mann & Jan Vrhovnik.
We love the new series of ads shot by Louis Christopher for Primark. Sharp & raw studio portraits of laid back models are seen, mixed with some polaroids used here and there to give it an edgy style.
Time keeps moving forward and we keep growing both vertically & horizontally. We have realized we must use the best potential of our strengths. Having said that, working with many brands & managing their productions with successful outcome has given birth to our new production extension, named after the "new beginning", as TWENTY18. A full service production resource agency specializing in Film mainly and followed by stills. Soon to place alist of young and experienced film directors ranging in all areas.